The Pod covers all facets of Equipsuper’s multimedia requirements, filming and producing their video content entirely in-house. As a superannuation fund, attracting new members is key to their success. With this in mind, we provide a range of motion graphics and animation solutions to satisfy their marketing needs. We also produce informational video content for their social media outlets.
MyPension Cinema Ad
This latest ad, showcasing Equip’s latest pension products, was conceptualised and developed by understanding and embracing Equip’s communication goals. Produced specifically for the cinema screen, this ad provides a demonstration of how The Pod works together with a client to ensure the end product represents their culture and identity, not merely a ‘sell’.
What would you do without us?
Equip wanted a simple way to communicate to potential members what they can do for their futures. Using infographics as a delivery method, the animation is light and to the point.